Entry of Reliance Jio reduced the price of smartphones, but its speed still disappoints the customers
“Buy 1, Get 1,” free has always been a widely used, successful marketing tactic. Reliance Jio elusively modified it and sold this old wine in a new bottle. By offering everything for free, it successfully grabbed subscribers into its tentacles. The result, it bagged a world record by adding over 16 million subscribers to its network in a month’s time. No matter of its freebie tactic, or the subsequent complaints... Read More
