Counterpoint

January 27th, 2021 8:35 PM 1 COMMENTS

Poco Ships 5 Million Units in Q4 2020, Xiaomi Continues to Remain Top Brand: Counterpoint

Counterpoint today released the final report highlighting the Indian smartphone market trends for the year 2020 and Q4 2020. In the report, Counterpoint highlighted that the pandemic did not hurt the smartphone markets as the overall shipments declined by a modest 4% YoY to reach over 150 million units in 2020. The first half of 2020 is all about the COVID-19 and the lockdown, which is the reason why smartphone... Read More

December 2nd, 2020 7:42 PM 1 COMMENTS

Oppo Ranked as Top Brand for After-sales Service in India: Counterpoint

Market research firm, Counterpoint, has released a new report analysing the after-sales service from top Indian brands. We all know that customer service has become a key factor in finalising a smartphone purchase. Samsung was rated as the best after-sales service provider in India for years now. However, that's changing as other brands are catching up on this front to gain consumer trust. The Counterpoint report highlights Oppo was the... Read More

November 26th, 2020 9:30 AM 5 COMMENTS

Redmi EarBuds 2C Became Best-Selling TWS in Q3 2020, Overall Market Soared 723% YoY

As expected, India's TWS market registered a massive growth of 723% YoY in Q3 2020, according to Counterpoint. The market research firm says it is one of the few segments which managed to escape the impact of economic slowdown due to the pandemic. It is also the highest ever market growth in shipments for a single quarter. Xiaomi's affordable Redmi Earbuds 2C became the best seller in the quarter that... Read More

January 27th, 2020 3:37 PM 8 COMMENTS

Vivo Replaces Samsung as Second Largest Smartphone Brand in India: Counterpoint

After losing its top spot to Xiaomi in 2017, Samsung is now replaced by Vivo as India' second-largest smartphone brand, according to a new report by Counterpoint. Xiaomi continues to lead the Indian smartphone market in Q4 2019 with a market share of 27% and it is now followed by Vivo with a 21% share. Chinese brand Vivo witnessed a whopping 132% Year-on-Year (YoY) growth as it had only 10%... Read More

July 3rd, 2019 2:40 PM 0 COMMENTS

OnePlus Users in India Hold Onto Their Smartphones for a Longer Time: Counterpoint

A majority of potential premium smartphone buyers in India plan a replacement in next 12 months and Samsung users replace their smartphones faster than average while OnePlus users hold onto their devices for a longer time, said a new survey by Counterpoint Research on Wednesday. According to Counterpoint Research's "India Premium Smartphone Consumer Survey", replacement cycles among the potential premium smartphone buyers (who are currently using a smartphone priced above... Read More

June 19th, 2019 1:33 PM 1 COMMENTS

Global Smartphone Market Dips 8% in Q1 2019: Counterpoint

The global premium smartphone market has collapsed 8% in the first quarter (Q1) of 2019 as Apple shipments plummeted 20%, a report by Counterpoint Research said on Wednesday. According to Counterpoint Research's 'Market Monitor Service' report, during the quarter, Samsung ended up with one-fourth of the global premium segment - which is the company's highest ever share over the past year. This was also the first time that Samsung launched... Read More

April 17th, 2019 10:32 AM 0 COMMENTS

OnePlus Secures 2% Market Share in Global Premium Smartphone Segment in 2018: Report

Apple continued to lead the global premium smartphone segment by capturing more than half of the market (51%) while OnePlus entered the top five brands (with 2% share) in this segment for the first time ever in 2018, a Counterpoint Research report said on Tuesday. According to Counterpoint Research's "Market Monitor 2018" report, the segment grew 14% year-on-year (YoY) in terms of sell-in and 18% YoY in terms of sell-through.... Read More

February 19th, 2019 10:33 AM 0 COMMENTS

JioPhone is the World’s Leading VoLTE Supported KaiOS Smart Feature Phone: Counterpoint

The revenue opportunity from increased sales of smart feature phones is expected to be about $28 billion over the next three years, according to a new report from Counterpoint Research. "This will be enabled by a potential of more than 300 million smart feature phone users globally by the end of 2021. Software and services alone will contribute to 71% of this near- to mid-term revenue opportunity, or around $20... Read More

January 30th, 2019 5:47 PM 0 COMMENTS

OnePlus Emerged as the Best Selling Premium Smartphone Brand in 2018: Counterpoint

Samsung led the premium smartphone segment in India in 2018 with a 34% share, followed closely by OnePlus at 33% which was the best-selling device of the year, Counterpoint Research said on Wednesday. At the third position, Apple had a 23% market share as the overall premium smartphone segment grew by 8% (year-on-year) for the full year and 16% (YoY) for Q4 2018. OnePlus recorded its highest-ever shipments in a... Read More

October 30th, 2018 10:05 AM 5 COMMENTS

Xiaomi is the Most Preferred Brand in Rs 10,000-Rs 15,000 Price Point: Counterpoint

One in three Indian users are planning to purchase their next mobile phone in the Rs 10,000-Rs 15,000 price range, a new survey said on Monday, adding that Xiaomi is the most preferred brand for consumers' next purchase in this segment. While two in three users are planning to buy a mid or high-end phone in India, four in five users are satisfied with their current smartphones, said "Consumer Lens",... Read More

October 23rd, 2018 2:17 PM 0 COMMENTS

Xiaomi Leads Indian Smartphone Market With 27% Share in Q3 2018: Counterpoint

Smartphone sales in India grew 5% to an all-time high of 44 million units in the September quarter, driven by strong shipments by handset vendors ahead of the festive season, according to a report by Counterpoint Research. In the reported quarter, smartphone segment contributed to half of the total handset market (88 million) with brands like Xiaomi, Samsung, Vivo and OPPO recording their individual highest-ever shipments in a single quarter,... Read More

September 28th, 2018 1:08 PM 1 COMMENTS

More Than a Billion Smartphones Will Be Sold in India Over the Next Five Years: Counterpoint

The Indian smartphone market is one of the fastest growing one in the world and according to a new report released by Counterpoint Research, the number of smartphone users to surpass 700 million by 2022. At the same time, the research firm predicts that more than a billion smartphones will be sold in India over the next five years. Right now, in India, the mid-range market is possibly the most... Read More

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