July 24th, 2016 5:11 PM 3 COMMENTS

How can brands make IVR Systems Consumer Friendly?

Though we like it or not, we end up contacting customer care numbers of various brands whenever we face issues. This one call often turns out to be a frustrating experience thanks to the IVR Systems. The Present Situation Let's take an example of a customer who is facing issues w.r.t. a failed bank transaction and calls up customer care. The typical workflow of the bank's IVRS would be - Thank... Read More

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