Vodafone Idea Loses Over 2 Million Wireless Subscribers, Continuing a 23-Month Streak: TRAI

Vodafone Idea experienced a 23rd consecutive month of declining wireless subscribers, losing over 2 million subscribers in February 2023. The company's market share stands at 20.84 percentage in terms of wireless subscribers.

Highlights

  • Vodafone Idea faces a 23rd month of declining wireless subscribers.
  • Vodafone Idea has not yet announced its 5G strategy.
  • Vodafone Idea also witnessed a decrease in active wireless subscribers and rural subscribers.

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Vodafone Idea Loses Over 2 Million Wireless Subscribers, Continuing a 23-Month Streak

In the latest report released by the Telecom Regulatory Authority of India (TRAI) on telecom subscription data, Vodafone Idea, one of India's telecom operators, faces yet another month of declining wireless subscribers. The data, as of February 28, 2023, shows that Vodafone Idea lost a staggering 2,001,388 subscribers, marking the 23rd consecutive month of decline for the telco.




Also Read: Vodafone Idea Continues Its Streak; Lost 1.3 Million Wireless Subscribers in Jan: TRAI

Over All Wireless Subscriber Base

The TRAI data highlights the overall decline in the Indian wireless subscriber base from 1,143.02 million in January 2023 to 1,141.96 million in February 2023, resulting in a monthly decline rate of 0.09%. Within this market, Vodafone Idea currently holds a market share of 20.84% in terms of wireless subscribers.

Vodafone Idea VLR Percentage

Vodafone Idea has the maximum proportion 87.55% of its active wireless subscribers (VLR) while the highest in the industry is 99.25%, which is of Bharti Airtel. The company witnessed a dip of 0.79 million active wireless subscribers during the reported period.

Also Read: Vodafone Idea Data and Voice Volumes Remain Low Despite Its Lucrative Offerings

Vodafone Idea Subscriber losing streak

The downward trend in Vodafone Idea's wireless subscribers has been consistent, with the company's customer count declining from 281,902,977 in April 2021 to 237,962,722 in February 2023, indicating a continued subscriber losing streak.

Notably, the five states in which Vodafone Idea experienced the highest loss of wireless subscribers are Bihar, Maharashtra and Goa, Uttar Pradesh East, Gujarat, and Madhya Pradesh, in that order.

Vodafone Idea Rural Wireless Subscribers

In addition to the decline in overall wireless subscribers, Vodafone Idea also saw a reduction of 1,258,965 rural wireless subscribers compared to the previous month, bringing the total rural subscriber count to 116,199,084 in February 2023.

No Vodafone Idea 5G

While Airtel and Jio are already rolling out 5G, Vodafone Idea has not yet unveiled its plan in this regard. This puts the company in a challenging position as it navigates the rapidly evolving telecom landscape with more and more subscribers experiencing 5G from competitors.

Also Read: Vodafone Idea Continues its 20 Month-Long Subscriber Losing Streak

Conclusion

The continuous decline in wireless subscribers brings Vodafone Idea one month closer to completing a two-year streak of losing customers. With the company's subscriber base steadily eroding over the past 23 months, it becomes crucial for Vodafone Idea to devise effective strategies to reverse this trend or stop the decline in subscriber base.

As the telecom industry and customers closely observe Vodafone Idea's efforts to address this decline, the company's future remains uncertain.

Reported By

Telecom Analyst

Passionately following the Indian #Telecom Industry for over a decade from Business, Consumer and a Technical perspective. My primary focus area is Consumer & Digital Experience.

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