Changing its Mobile Internet strategy, Uninor has decided to shift from volume based Internet offerings (MB and GB offerings) to service based Internet offerings (Facebook and Whatsapp). The company launches True Unlimited Hourly, Daily, Weekly and Monthly Plans for Facebook and Whatsapp starting from just 50paisa.
This will change the way in which Uninor offers Internet to its 33 million current and all future subscribers.
Sabse Sasta Facebook and Sabse Sasta Whatsapp – 50 p for an hour of FB, Rs. 1 for a day of Whatsapp :
50% of India’s mobile Internet users are active on Facebook and Whatsapp. Uninor has launched the new Internet strategy with two flagship products with Facebook and Whatsapp.
The new packs for FaceBook and WhatsApp will allow Uninor subscribers unlimited access to these services at one fixed charge for a period ranging from 1 hour to 1 month. With just a one-time charge, subscribers can use Facebook and Whatsapp for the duration of the period without worrying about MBs and GBs.
FaceBook Packs | Price |
1 Hour True Unlimited | 50paisa |
1 Day True Unlimited | Rs.1 |
1 Week True Unlimited | Rs.5 |
1 Month True Unlimited | Rs.15 |
WhatsApp Packs | |
1 Day True Unlimited | Rs.1 |
1 Week True Unlimited | Rs.5 |
1 Month True Unlimited | Rs.15 |
Launch starting from Gujarat, Maharashtra and Goa – in all other circles within one month :
The new products on Facebook and Whatsapp will be available to Uninor subscribers starting today in Gujarat circle and then at Maharashtra and Goa. These are also the two circles where Uninor has seen the highest Internet consumption over the past year. In Gujarat, Uninor’s Internet revenue has grown by an impressive 88% in 2013. In Maharashtra, every fourth Uninor subscriber is an active Internet user.
Over the next few months, these new offerings will be made available across each of Uninor’s operational circles.