Nirmal Bang, an Indian stock broking company on Friday said in a report that the threats posed by the Over-the-Top (OTT) platforms in India on the Indian film industry is “exaggerated.” The company said that the makers of an “reasonable budget movie” will not find it “compelling” to directly release the movie on an OTT platform in the country. Nirmal Bang said that the movies that opt for a direct... Read More
Over-the-top (OTT) platforms have gained a lot of popularity in the pandemic. New platforms have emerged offering exclusive shows and originals to their viewers keeping them hooked with unique content. Just last year, Disney+ Hotstar came to India and has become one of the biggest platforms in the country. Now, more and more players are set to come to India this year which will further enhance the existing competition between... Read More
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