Telecom Ad : Empathy through Telephone Exchange – What an idea!
IDEA always highlighted simple telephony answers to solving large social problems. This time the brand addresses not so much a societal issue but an endearingly “closer to my life” story that has the potential of impacting a very large part of the society. If we look around, we all are leading extremely stressful lives that impact and strain our personal & professional relationships. Relationships need ‘time’ and ‘time’ is the... Read More