Interview: CK Jain, Deputy Director, Doordarshan India (DD Freedish), shares that still over 250 million people in the country have no access to TVs and the target is to tap them with DD Freedish
The DTH arm of Doordarshan, DD Freedish aims to add 4-5 million subscribers by 2017, taking the total number of active subscribers to around 25 million. In a chit-chat with Telecom Talk, Jain tells us that why despite stiff competition, DD Free Dish holds potential to capture a greater market share. Questions: What type of plans you have in mind for DD Freedish? Answer: The new ratings from BARC (Broadcast... Read More