Indian Smartphone Users Spend More Time on content Than on Voice & SMS
India's growing population of Smartphone users now spends more time on entertainment and internet based content than on voice calling and text messages finds the newly formed strategic alliance between Nielsen and Informate Mobile Intelligence. The average Smartphone user spends 2.5 hours a day using their phones with 72% of their time spent on activities such as gaming, entertainment, apps and internet related content. Only 28% of their time is... Read More
