South Indian Sun TV and Star MAA Become Most Watched Pay TV Channels: BARC

Published by
Chakri K

Southern Channels Sun TV and Star MAA dominated the Pay TV viewership from the beginning of 2020. Broadcast Audience Research Council of India (BARC) in their weekly report stated that Tamil and Telegu language channels that are Sun TV and Star MAA was the most-watched Pay TV channels across multiple genres. One step below, Hindi GEC Colors grabbed the second spot in the most-watched Pay-TV channel at the beginning of 2020. BARC released the list of most-watched channels on pay-TV viewership after the statement by the World Health Organization (WHO) in which the organisation declared Covid-19 as a pandemic.

Southern Channels Topped the Pay-TV charts For Entire Month

As per the list released by BARC, Sun TV and Star MAA topped the list of most-watched channels in for week nine and week 10 of 2020. As of exceptions, India Premier League helped the sports channels to dominate the listing of most-watched pay-TV channels. Apart from southern channels, Hindi Channels such as Star Plus, ZEE TV, Colors and Sony Entertainment television made it to the top 10 list of BARC.

Not only this, but the ratings of most-watched channels also remained constant till rank seven between week nine and week 10. In week 10, Gemini TV exited the list, and Sony Max entered the list of most-watched pay-TV channels. As of free channels, Dangal dominated the list in both week nine and week 10. Also, channels like Big Magic, Big Ganga, Zing, Bhojpuri Cinema and others made it to the list of most-watched free channels across genres in week 10 of 2020.

Broadcasters Will Increase Viewership Due to Coronavirus Outbreak

The outbreak of Coronavirus has lockdown people at home. To ensure maximum safety from the deadly virus, the government has declared 21 days lockdown to fight Covid-19. However, the lockdown of people will act as a blessing in disguise for broadcasters as their viewership will increase as people will rely more on entertainment. Various broadcasters were already unhappy with the implementation of new tariff order rolled out by Trai. In such a situation, broadcasters will be happy with the lockdown situation as an increase in viewership will increase their credibility.

Chakri K

Chakri is a go-to guy for your next smartphone recommendation. Back in his engineering days, he used to play with smartphones by installing custom ROMs and that passion got him into the tech industry. He still goes nuts about a smartphone knocking his door for review. Currently managing everything at Telecom Talk, Chakri is trying to master PUBG Mobile in his free time.

Published by
Chakri K

Recent Posts

Mi Band 7 Pro Launch Is Set on July 4 Alongside the Xiaomi 12S Series in China

The Xiaomi 12S series and Mi Band 7 Pro will both launch in China on…

Google Switch to Android App, Now Compatible With All Android 12 Phones

Google, a major technology company, has updated its Switch to Android iPhone software to apparently…

Vodafone Idea Claims UP West and Uttarakhand 4G Networks Enhanced

Vodafone Idea has just announced that it improved the 4G network for its customers living…

Vodafone Idea to Struggle With 5G Because of Weakening Customer Base: GlobalData

All the private telcos in India have been working for the last year to develop…

Moto G62 5G Tipped to Launch in India Soon

Earlier this month, the Motorola G62 was introduced in Brazil. It has triple back cameras…

Jio, Airtel and Vi Aren’t Going to Bid Heavily in 5G Spectrum Auction: Report

Reliance Jio, Bharti Airtel, and Vodafone Idea (Vi), the three private telecom operators in India,…

Oppo Takes Reno8 Series Camera Experience to Next Level With 6nm NPU MariSilicon X

Oppo, one of the largest Chinese smartphone and electronics manufacturers, is soon expected to launch…

5G Launch Changed the Customer Experience for Users in US

5G is only a few months away from India now. The telcos are eagerly waiting…

Samsung Galaxy S23 Camera Leaks are Here

Samsung Galaxy S22 series has been a huge success for the South Korean tech giant.…