Analysis: An overview of competing telecom products and services in India

Every avid reader in India who has been reading about and following the country’s telecom scene must’ve come across terms like 4G/LTE, Spectrum, VoLTE, cloud services and the likes a lot, more so in the past two years. We’ve been hearing for a while about consolidation of small players, stiff competition and how Reliance Jio is going to revolutionize the Indian telecom scene by offering fast Internet at dirt-cheap prices when the company will finally start offering its services commercially.

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Like any other end consumer I don’t know when Reliance Jio will start its commercial services, but its entry in the Indian telecom industry will bring a series of changes in the Indian telecom industry in 2016. Consolidation will happen, and this year will bring a tough time for small telecom players as they will face stiff competition from bigger players in the market. Leaving the terms like spectrum, 4G/LTE, and VoLTE aside, I am rather more focused on differential service offerings and quality that reaches the end customer.There have been quite a few announcements, rumors and speculations in the market along with some confusions with end customers.

Some notable reports and speculations:

  1. Reliance Communication in merger talks with Aircel.
  2. Tata in merger talks with Telenor or vice versa.
  3. Videocon telecom spectrum sharing with Idea, Telenor, and split into different companies.
  4. Airtel may buy Aircel 4G spectrum.
  5. BSNL tower sharing pact with Aircel and other telecom operator.

However, all these imaginations and speculations do not affect an end customer. An end customer only cares about the quality of the service and the price according to their requirements. Thinking with an end customer’s point of view, let’s analyse the services and products that are being offered and are available from fiercely competing telecom operators and how Reliance Jio compares to those services.