Orange Spain, Ericsson Deploy 5G+ Network and Fibre to Power Madrid Festival

Orange Spain, in collaboration with technology partner Ericsson, is set to elevate the experience of festivalgoers at the Mad Cool Festival in Madrid. As part of its ongoing sponsorship, Orange Spain will introduce cutting-edge technology, including virtual reality glasses and panoramic event images, to seamlessly integrate the physical and digital worlds.

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Also Read: Orange Secures EUR 71.6 Million Contracts for 5G Infrastructure on High-Speed Rail Lines in Spain

Taking it a step further, Orange says it will leverage its 5G+ (5G SA) network to deliver an unprecedented level of immersion, not only elevating experience in the realm of music festivals but also shaping the future of major live events.

Immersion with Virtual Reality and Panoramic Images

At the festival, attendees visiting the Orange stand will be able to witness performances on the main stages in real time and from a truly unique perspective. Through virtual reality, they will feel as though they are standing alongside their favourite artists. According to the statement, to ensure accessibility for all festivalgoers, the panoramic images will also be projected on the videowall at the Orange stand, allowing everyone to be a part of the immersive experience.

Also Read: Orange 5G Covers Over 80 Percent of Population in Spain

Seamless Connectivity and Enhanced Infrastructure

Recognizing the need to accommodate the large influx of festival attendees, Orange said it has strategically deployed mobile units and small cells throughout the festival site. These small antennas, connected to the mobile network via FTTN connections, will enhance network capacity and ensure seamless connectivity. Additionally, Orange has implemented fibre connectivity across the festival grounds, further bolstering the infrastructure.