At the ongoing CeBIT 2016, the world’s largest ICT trade fair, Huawei has unveiled its new marketing slogan -- "Leading New ICT, Building a Better Connected World". The company’s leading theme is ‘Join – Create – Succeed’. Through its new theme, it intends to develop a customer-driven business that can adapt faster to the changing digitization environment in the world.
Commenting on the company’s change in its theme, Mr. Yan Lida, President of Enterprise Business Group, Huawei said, “As new ICT including Cloud Computing, Big Data, the Internet of Things (IoT), and Software-Defined Networking mature, a cloud-pipe-device integrated new ICT architecture is emerging to help enterprises accelerate digital transformation. Based on technology innovation, Huawei aspires to build a sustainable and win-win ecosystem by developing an open, flexible and elastic platform. In line with our Business Driven ICT Infrastructure (BDII) guiding principle and strategy of 'Focus' and 'Being Integrated', Huawei is committed to innovating jointly with partners to create value for governments and enterprises across industry sectors, helping them lead the new ICT age. Together we build a better-connected world.”
Through its display at CeBIT 2016, Huawei proved its efficiency in empowering customers to lead in the new ICT era. At CeBIT, Huawei hosted three industry summits, including the Global Safe City Summit, Global Financial Services Institutions (FSI) Summit and Global Internet Service Provider (ISP) Summit. These Summits provided platforms for the experts in various enterprises to exchange ideas on digitization, also to discuss the arising challenges and opportunities.
Through its partnerships, Huawei has grown rapidly in vertical industries, including public safety, finance, transportation, and energy. To say, the company’s Safe City Solution has been adopted by over 100 cities in more than 30 countries including Middle East, Africa, and Asia Pacific, serving a population of 400 million. Similarly, Huawei’s Omni-Channel Banking Solution has been used by over 300 financial organizations, including six of the world's Top 10 banks. Huawei Digital Railway Solution has been deployed for more than 100,000 kilometers of railway.
Huawei has helped Spain deploy an IP railway communication system and signed an agreement with Deutsche Bahn to establish a future-oriented train-to-ground communication system. Huawei has served 15 of the world's 20 biggest energy companies, covering over 100,000 transformer substations and 38,000 km of oil and gas pipelines. Huawei has also helped ISPs move their businesses forward. For example, Huawei enabled EVRY, the second largest ICT service provider in Northern Europe, to build a software-defined networking (SDN) based cloud data center.
At CeBIt, Huawei has announced new partnerships. The company signed a Memorandum of Understanding (MoU) with global leading robotics provider KUKA. The two companies together will develop smart manufacturing solutions for the industrial market in Europe and China, using small cell Internet of Things (IoT), wireless, 5G network and big data solutions.
Besides the partnership with KUKA, the company has established a partnership with Deutsche Telekom and announced the commercial launch of Open Telekom Cloud. It is an enterprise public cloud based on German data and privacy protection laws. At CeBit, it showcased ICT solutions it developed with 51 partners and those that are designed for industry customers. It also signed a series of agreements, in the areas of the smart city, cloud computing, channel cooperation, system integration, and training and certification.
