DTH Needs an OTT Refresh to Add Pay Subscribers
Direct-to-Home (DTH) business in India has slowed down, and in fact, the paying subscribers are going down. As per TRAI (Telecom Regulatory Authority of India) data, the pay subscriber base of DTH operators in the country went down by 2.02% in the June 2023 quarter (from 65.50 million to 64.18 million). This is likely because more and more consumers are switching to OTT (over-the-top) platforms for their entertainment needs. Most... Read More