Vodafone,in association with ACK Media(Amar Chitra Katha Group),announced the launch of "Amar Chitra Katha", a collection of illustrated Indian classics/Comics on Vodafone.
Vodafone GPRS/EDGE Mobile subscribers can now :
- Listen to Folk Stories on Mobile.
- Read entire Amar Chitra Katha Comics on Mobile in English,Hindi and also in all indian Regional language.
- Download Ringtones and Wallpapers of ACK
- Take quizzes and play games based on the stories of ACK.
Vodafone Marketing and New Business Director Harit Nagpal told reporters here on Thursday that Vodafone will be delighted to recreate the experience on the mobile-screen and take it beyond to the interactive level to our customers."We are providing value to our customers.We are doing it continuously to increase our revenue, with a fast growing 350-million plus subscribers base, cellphones today have as big a reach as broadcast TV he said.
For content owners like us, it is critical to create entirely new offerings that are tailored to the interactive potential of this medium, ACK Media CEO, Samir Patil said.