Airtel’s New 3G Data Pack to Cost 46% More in Kerala, Older Packs see Heavy Validity Reduction

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TelecomTALK has learnt from exclusive sources that Airtel will be introducing two new 3G data packs in Kerala circle. In addition to this the existing 3G packs will see a heavy reduction in terms of validity. It may be remembered that Airtel uses ICRA to provide 3G to customers in Kerala and the 3G data packs used to cost 40% more during debut.

Airtel New 3G Pack Details

Old New Change
Rs. 24 - 60 MB for 4 days Rs.24 - 60MB for 3 days Validity Reduction
Rs. 48 - 125 MB for 10 days Rs.48 - 120MB for 7 days Validity Reduction
Rs. 104 - 250 MB for 30 days Rs.104 - 250MB for 14 days Validity Reduction; in Airtel 3G Circles Rs. 102 provides 300 MB for 30 days
Rs. 197 - 600 MB for 30 days Rs.197 - 600MB for 25 days Validity Reduction
Rs. 348 - 1 GB for 50 days Rs.248 - 1 GB for 28 days Cheaper - on par with Airtel 3G Circles though validity lesser by two days
Rs.348 - 1.4GB for 28 days
Rs.498 - 2 GB for 28 days At Rs. 449 2.5 GB data in Airtel 3G Circles
Rs.655 - 2.5 GB for 30 days Expensive by 46% over Airtel 3G Circles (Rs. 449 for 2.5 GB data)

From the above table it is evident that a customer is made to pay 46% more for a decent data pack offering 2.5 GB data usage. The big question that emerges here is when the cost of 1 GB data pack could be brought down on par with Airtel 3G circles why is a new pack costing whopping 46% more?

In our opinion tariffs must be ideally uniform or at least marginally different. Who is your preferred 3G operator in Kerala and how much do you pay?

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