TeleDNA Communications today announced that Aircel has selected TeleDNA’s VAS Infrastructure platform to increase current portfolio of VAS offerings to its mobile consumers.
TeleDNA’s VAS Infrastructure platform includes SMSC (short Messaging Service Centre), MMSC (multimedia messaging service centre), CBC (Cell Broadcast Centre) LBA (Location Based Applications).
TeleDNA LBA-S (Location Based Application ) would help Aircel launch applications and services that includes, Information Services, Advertisements, Mobile Yellow Pages, City site seeing, Emergency Alert Services, Social Networking, Navigation and Tracking Services to name a few.
One of the most innovative and unique deployments by Aircel is the TeleDNA’s Cell Broadcast Center (CBC) that has emerged as a valuable tool for emergency warnings.
“Defining and delivering compelling and innovative mobile user experiences has been our focus since inception, we are proud to partner with Aircel and look forward to support Aircel’s strong commitment to achieve profitable and sustainable growth as the company moves forward,” said Mr. Praveen Nallapothula, CEO, TeleDNA Communications Pvt Ltd.
