Angry Birds India carrier billing

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Angry Birds maker Rovio inks carrier billing deal with Idea Cellular

Finnish game developer Rovio has joined hands with Idea Cellular, India’s third largest telco, to enable carrier billing on its popular Angry Birds games in the country. Under the partnership, the telco will allow its customers to pay for in-game transactions via their prepaid or postpaid accounts. “It’s hard to monetise a free game in a market where there is limited credit card usage. So, we have struck a carrier-billing deal… Read More

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