Airtel HFZ


Bharti Airtel’s Har Ek Friend Zaroori Hota Hai Campaign Goes Viral

Airtel today announced that following the success of its ‘har ek friend zaroori hota hai, yaar’ (HFZ) brand campaign – the company has further extended this brand idea with the launch of an all new online viral campaign at its YouTube channel. Created by Taproot, these seven videos are inspired by interesting ‘friend types’ or tags created by the online audience on Facebook ( during an outreach program initiated by… Read More


Airtel ‘hfz’ Alive in Ahmedabad (Gujarat) [Video]

Bharti airtel, one of India’s largest telecom operators, has organized a unique on-ground customer engagement initiative at Gulmohar Park Mall in Ahmedabad (Gujarat) Mall in keeping with its recently launched hfz campaign targeting the youth of India. A flash mob of youngsters dance on HAR EK FRIEND ZARURI HOTA HAI (hfz), and get the mall visitors to join in excitement. Already there is much hype in the e-world as Airtel… Read More


Airtel Woos The Youth Brigade With ‘hfz’ Campaign

Airtel seems to rise up from the dark after so many days with their new campaign targeting the youth of India. When India is busy with cheering for Anna, Airtel makes a bold move to start a campaign with the youth and for the youth. The main tag line for this ad comes from the concept of friendship which they claim as “Haar friend haain zaroori” . Already there is… Read More

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