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BlackBerry Smartphone maker Research In Motion (RIM) today announces the debut of its new retail concept in India with the opening of the BlackBerry Premium Store in Delhi.
Located at M6, Connaught Place in the heart of New Delhi, the store will feature the entire BlackBerry product portfolio. Serving as a gateway into the world of BlackBerry, The BlackBerry Premium Store will offer holistic consumer experience on BlackBerry consumer and enterprise services to its consumers.
A unique experience destination, the BlackBerry Premium Store will provide customers the opportunity to discover the BlackBerry experience within special zones featuring consumer and enterprise applications along with product service and a demo zone to highlight the exceptional performance of BlackBerry smartphones. A knowledgeable and enthusiastic team in store will deliver expert information and advice to create the finest customer experience.
Inaugurating the BlackBerry premium store - Vikrant Badhwar, Store Owner /Carlo Chiarello, Executive Vice President, Smartphone Division, Research In Motion/Sunil Dutt, Managing Director, India, Research In Motion
The BlackBerry Premium store will be open seven days a week and the company plan to open similar stores in key metro cities in India in phased manner.
mysongs May 1, 2012 at 7:27 pm
Could you please provide the phone number for this store?
Saurabh April 20, 2012 at 11:24 am
Every time a company is on verge of getting close, they play their cards on India. India has become a dumping ground for many companies and to save themselves they het serious about technologically slum country. Nokia is still in the market just because they are bullish on Indian operations. If somehow they lose their market share, it will be hard for Nokia to survive. In coming years when Apple will lose its sheen, they will get serious about India to sell iPhone, iPad and iPod for cheap prices.
India and its huge population has saved many companies before and will continue to do the same in coming years.
Bob April 19, 2012 at 5:34 pm
@misa
Since the rumours are untrue, this is the right step for RIM.
misa April 19, 2012 at 4:47 pm
Strange considering rumors are floating that RIM will exit personal smartphone business.