MTS India, the CDMA mobile telephony services brand of Sistema Shyam Teleservices Limited (SSTL) today flagged off ‘MTS on Wheels’- a unique initiative first time in West Bengal aimed at taking CDMA telephony services to the door of customer.
This is a month long activity started today from Kolkata and will complete its journey at Burdwan by August 2010. During the period, the bus will travel through various cities and towns of West and North Bengal and will address all customer needs related to voice and data services.
‘MTS on wheels’ is an air conditioned bus comprising of all the facilities available to customers at MTS branded retail outlets across the country. There are different zones viz. Instant activation zone, Instant recharge zone, Display zone, VAS zone, Data product zone, Customer Service zone and Play & Win zone to ensure seamlessly address customer requirements. The facilities provided by the instant activation zone will range from instant activation of SIMs, instant clicking of passport size photographs and photocopy of POI/POA.
Mr.Keshav Tiwary, COO, West Bengal, Sistema Shyam TeleServices innagurating MTS on Wheels
Speaking on the occasion, Mr.Keshhav Tiwary, COO, Kolkata & West Bengal, Sistema Shyam TeleServices Ltd said, “This unique initiative was conceived to ensure MTS reached out to more and more people in the state of West Bengal and providing them with high quality services offered by MTS. Our aim is to make the customer experience high speed voice and data service without making any extra effort. I am confident that this will be another step to bring us closer to our existing customers and expand our family”.
Various discounts and gifts are also up for grab for customers availing MTS connections from this zone. Customers can avail instant recharge facilities from the recharge zone and take demos from the VAS zone.
In the data product and display zone, customers can experience the quality of data services through free browsing and will be given discounts on purchase of data products. While the customer service zone will cater to address areas like customer voice capturing, issue resolution and handset servicing, the play & win zone will have provisions for magic shows and games for children.
samir ghosh September 28, 2010 at 5:32 pm
What so unique about this initiative? Using vehicle to sell& propagate new products in urban and rural markets is there for donkeys years now. HLL and other FMCG companies are using this medium for more than a decade now.
Mr Tiwary, is this a unique initiative?????????????????
Anked Paralkar July 16, 2010 at 7:13 pm
When will MTS launch this initiative in Maharashtra?
It should reach out to rural areas(which are not yet covered by telecom operators)
MTS services should be different compared to others -addressing customer issues effectively, providing wide network coverage(good network quality),VAS services.
Keeping customer happy & satisfied….
raj July 14, 2010 at 10:49 pm
hey mts is making full i had baught mts blaze last month .. they told me that i got one month unlimited download free that i dont get it now i find that my mts blaze modem is faulty it gets automatically disconnected and connect after restart again disconnect …. there is no solution comes from mts and they dont have service centre too in mumbai thats really strange i m fully dissapointed by mts thank god i have rekiance netconnect so that everything ok….. or mts making full there broadband network is fluctuating that is not steady means poor network in mumbai……one thing i want to suggest that is dont take mts blaze in mumbai bcoz its cheap…..go for reliance or tata but no for mts….they make full their franchisee also not cooperative…….
Avishek Ghosh July 14, 2010 at 4:41 pm
Are u here for fighting?Who gave u the right to tell us losers….mind ur own buisness….
Yes this approach is innovative…only hutch/vodafone(as u says)done this & now MTS is on that way….
& One thing,I never tell in my previous post that it is a new idea…read it carefully…..
Jeetendra Kumar July 14, 2010 at 12:58 pm
MTS Rocks…..! Great Initiative by Great Company for its customers. No. 1 Customer centric Company….!
Regards – Jeet
rajiev July 14, 2010 at 12:02 pm
mobile telephoney bus survice.aisa na ho bus walw aise area mein pahunch jaye jahan mts ka network hi na ho
Agnivo July 14, 2010 at 9:52 am
@Merc
You have to do NAM programming on such sets.
Raj July 14, 2010 at 9:49 am
What’s so innovative & new about this initiative Anirban & Avishek. This has been done by Hutch long back & was continued by Vodafone as well. U both seems to be losers.
Avishek Ghosh July 13, 2010 at 6:45 pm
Good initiative from MTS….
Merc July 13, 2010 at 5:41 pm
anybody has any idea, whether MTS activates unlocked CDMA non-ruim based phones, imported from USA, on its network ?
Anirban Mukherjee July 13, 2010 at 4:43 pm
innovative approach…….but their expectation is little obit of higher….. I dont think in remote area it can make any difference…. but good to see.