Idea Cellular Offers Uniform Postpaid !Plans compared to Airtel PAN India : Our Analysis

With the ongoing or yet to be hiked prepaid tariffs across various circles a good number of users may be looking for alternatives in postpaid section of services from mobile operators.It is worth a mention that postpaid users enjoy premium customer care and service response times along with detailed bill facility compared to prepaid users. So, ultimately it depends on the user which operator to choose from in their circle and tariff specific Plan. As already shared earlier Airtel launched myPlan and Idea cellular launched !plan across various circles and these are the only two operators at present who are providing users -  usage based dynamic plans to choose from various benefits by selecting packs.

We are very eager when will other Operators adopt these plans especially with Vodafone IN be it in a positive or negative tone. As always at TT we try to make base effort and present detailed analysis in a simplified format to users. In our effort we made a PAN India comparison of myPlan and !Plan from two premium operators.

Please Note: Different circles have different leading operators based on QOS, Network, Service and different people have different opinions on operators across various circles.We are now just making a comparison of only the PLANS put forward to users from operators. At present Airtel is offering only 7 MyPlans and 2 FTP/FTP-FR plan offerings in Postpaid sections while Idea cellular is offering 5 !plan Postpaid plans along with offering  other plans we well according to their website. We all just need to wait and see if Idea still continues to provide other postpaid plans as well or end up in future discarding other postpaid plans just like Airtel.

Circle wise list of No of Free Packs given by default:

myiplan Pack details

Analysis on Pack Benefits : It is clear from the table that Idea cellular is offering benefits uniformly on PAN India basis where ever the plan is being offered. Airtel has recently added 799 and 1599 myPlan plans to their previous offerings of only 5 myPlan portfolio. Idea Cellular have no such offerings, may be it will take some time for them to replicate similar offerings based on the demand from users.

The Good:If we take it this way , we can say that Idea cellular is offering uniform plans across all the circles and doesn’t want to distinguish between any class circles irrespective of the revenue generated and provide user with a uniform Plan experience where as if we go with Airtel , seems they have done some market analysis and came up with plan benefits depending on the Circle and provide value benefits to users depending on the value of respective circles where the user is from.

The Bad: If we take this way, we can say that Idea cellular have or haven’t done market analysis but providing value benefits same to users across all the circles. This may effect the Plan share in circles where they are bad performers. Airtel (We really don’t know if they really made some analysis or just played with numbers for premium circles) though came up with plans varying for circles they are only pertaining to 5 circles and it doesn’t matter much. 

*Based on the information present on their website Idea cellular is not having !plans for Bihar and Jharkhand, Himachal Pradesh and Punjab and we also didn’t find any information about Chennai.

Circle wise list of pack benefits :

pack benefits

Pack Benefit Analysis: 

DATA : Airtel and Idea Cellular are offering same Data benefits irrespective of the circles 3G services are available and 2G on PAN India basis. 

ROAMING : Airtel and Idea Cellular are again offering unique Roaming benefit of 40 outgoing Roaming minutes when latched on to their respective Networks. 

LOCAL & SMS : Though Idea is offering uniform values for packs across all the circles their value packs are truly valuable as idea is providing Local and STD minutes which means a user can use those minutes for calling Mobiles or fixed-lines where as Airtel is providing only Local and STD Mobile minutes which means you will be charged as per base tariff if you call fixed-lines.

SMS packs of Airtel are giving more benefits across all the circles when compared with Idea Cellular. So people who text a lot can rejoice with benefits from Airtel sms pack values and we don’t understand why Idea Cellular has not at least provided 200 sms in any circle?

You can ask or sayAre people still using Fixed-lines? I remember someone asked me am i using a LL ? I may say yes or No, that depends. But my answer is simple – if we take Postpay users i predict most of the users will be having a Bank Account and for example top Banks like ICICI, Citi are offering helpline numbers which are fixed-lines and it takes approximately 10-15 min for me to navigate through their IVR systems, get connected to cc and get assistance. So, as a user am i required to pay separately for it according to base tariff though i have free minutes in STD or Local? Pity on Airtel users :(

It may or may not , but i don’t think most of the post-pay users uses their connections on an ordinary phone and if we can predict and expect that most of the users at least use a S40 phone, people use whats-app or some IM clients to send messages and sms packs from operators will only be in handy and backup for them. Now operators are even trying to regulate these applications as well.

Airtel: Base charges once the freebies are finished

myplan1 base tariff

myplan2 base tariffmyplan3

Airtel Security deposit

As all the details are tabulated it is very easy for any user to compare what they are getting in their circle.

Idea Cellular : Base charges once the freebies are finished

idea base tariff across all circles

idea !plan

Security Deposit Details of Idea Cellular:

 Idea security deposit

Analysis:  Idea provides default L/N SMS tariff of 50 paise once your free sms benefits are finished where as Airtel is charging as tabulated accordingly. Both the Operators provide a pulse rate of 60 Seconds. Idea Cellular is offering uniform base charges again across all the circles where as Airtel has tweaked the base charges across 8 circles respectively as tabulated.

As a user you need to decide depending on your usage, choice, the QOS of these operators in your circle which plan/operator you go for. We have done our part showing what really operators are providing.

Note : I have taken all necessary care and steps to avoid any wrong  information updated here in the tables. All this information is manually fetched from Operators website’s and the information may or may not be updated or i have missed 100% accuracy quotient.Hope this helps users.

Dear users Do you like these Dynamic plans and offerings from operators? If so which plan you go for? If you Didn’t like these plans do let and other readers know why as well.

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  • Yogesh April 30, 2014 4:04 pm

    My friend in pune use : Idea postpay : Happy plan : Rental : 249/month : 500min , 300sms , 512MB 2G. N after limit of 500min : call rate 40p/min.

    • Darshan April 30, 2014 4:27 pm

      Mine I took idea postpaid plan is better
      1.169rs rental 400min loc/std calling
      2.125rs 2 choices
      I] 1gb 3G
      II] 2gb 2G
      This scheme is for corporate customers
      in our office we ported all our employees and our numbers totally 22, people so they gave us group calling also free…If you have good group of friends go for this plIan bcuz it will be cheap mine 8 friends we talk a lot are going to come in our group so that we can talk freely

      • Yogesh April 30, 2014 5:52 pm

        Hi , this your plan is too good yaar Darshan ! Here in same way my 12 friends port to Vodafone group postpay : 100rs /rent : group call unlimited free , 210 min to other , 150 sms n 250 MB 3G. Btw how is now idea internet speed ? Here they now cap it to 10 KB 2G , previously 25KB i was getting. So now use it just for p.a.y.g 2p/10KB for whatsapp no download possible with such worst speed. While VMI providing me now 28-30KB 2G for surf,it may be as i m only user in entire residency :-)

  • Yogesh April 28, 2014 11:29 pm

    Idea cellular : In F.Y 14 : revenue 256 BL ; yearly profit : 19.7 BL; Add 1.77 cr users ; Total users : 13.8 cr. For jan – march 14 Q4 : revenue 70.4 BL ; net profit up 91% to 5.89 Bl ; ARPU : 173 INR ; ARPM : 45p/min ; Usage : 157 BL min + 27 BL MB.

  • Raj March 7, 2014 10:17 pm

    i don’t get why operator note give cug plan to normal man its very chip and usefull i got few vodafone and airtel cug plan
    vodafone cug 149= free cug to cug with 500 min +500sms(loc+std),and call charge 10p and 30 voadafone and other +30% bill discount
    airtel cug 99=free cug to cug with 500 min +200sms(loc+std),and call charge 20p and 30 airtel and other

  • Nandlal March 7, 2014 10:23 am

    I don’t understand why idea is not providing any postpaid plans for Jharkhand.

  • anil March 3, 2014 10:34 pm

    Idea may offer better tariff but if I don’t have network in my mobile no use. So better change your feed back.

  • Kanaga Deepan N March 3, 2014 5:22 pm

    I am currently using Solitare1599 postpaid plan with
    10000 minutes of Local/STD/Roaming minutes,
    1000 Local/STD SMS,
    8GB 3G data FREE.

    If I need to get the same benefits, they should give me 300+ packs for the 1599 plan.

    Even then 10000 minutes of Local/STD/Roaming has its benefits like I nned NOT separately ask for this much Local, this much STD, etc…

    Actually this myPlan is not giving choice (at least for me) but limiting the choices, imho…

  • Rahul March 2, 2014 8:29 pm

    I see in higher value plans they give 50 value packs free?
    how is that possible as I see only 6-7 value packs…
    is that idea 199 pack 4 value packs means i can get 2 packs of data and 2 packs of local free?

    • Darshan March 2, 2014 9:29 pm

      Correct…you can select same pack any times…lile in 299rs u get 8 packs…so u can take 8 times 100min same local min pack which evaluates 800min

      • Rahul March 3, 2014 11:41 am

        Ok So same as Airtel.
        Airtel gives more than that. I registered a plan with them and they wrote back with this:
        myPlan Benefits
        1) You can amend your myPlan anytime once in a bill cycle, by simply visiting or call 121.
        2) You can also opt for free daily usage alerts via SMS by sending SUNB to 121.
        3) Enjoy 200 minutes of free viewing of Mobile TV(subscription and data charges included). You will receive a link via SMS within 48 hrs of your myPlan activation.
        4) If you’ve opted for an internet myPack or myBooster.You also get free McAffee Mobile Security. You will receive the link via SMS post activation.
        We hope you enjoy our services and thank you for choosing myPlan.

        Warm Regards
        bharti airtel limited

  • sonu singh March 2, 2014 9:17 am

    In up east IDEA takes 500 security saying best network in 3G. But as i worked as channel partner with idea for 7month 90% percent of my customer have same issue that network issue instead in your phone you will get full network.vodafone has good coverage across upeast best services

  • Venkat March 1, 2014 11:51 pm

    @Rama… Thanks bro…

  • Kaushik Roy March 1, 2014 9:24 pm

    Idea made a mistake by considering all circles as same irrespective of subscriber base
    In kolkata there is no difference between idea and airtel postpaid plans except the sms pack plan where airtel giving more benefit
    Who will go for idea rather than airtel as airtel coverage is better than idea.
    But vodafone is silent regarding these plans.
    If operators remains their call rate at 50p/min without increasing the tariff then I think majority of customers should not complain.

  • Aaditya March 1, 2014 8:40 pm

    Excellent analysis man! This is just what I wanted. Need to move out of Vodafone as soon as possible. The network in Mumbai is getting worse day by day…

    • Rahul March 8, 2014 9:25 pm

      Vodafone network is really bad now a days . 3g has become like 2g. same with airtel. i think need to shift to idea 199 or 299 plan

  • Yogesh March 1, 2014 4:01 pm

    Thanks Idea: I got 50 TT on 40. So 40*2=80 rs I recharge n in 8 min 50*2=100 rs main Bal I got. Then I activate 98rs internet pack: Normally they offer: 475 MB 2G, but as special offer I got: 1.5GB=1536MB 2G/30days. So effectively: I got 1.5 GB @78 rs. N @12-2A.M I got speed: 58-62 KB=500kbps. Thanks idea. Seems bsnl 3G giving tough time to Idea: I m @Aurangabad, Maharashtra.

    • Rama March 1, 2014 6:07 pm

      The maximum EDGE speed is 473.6 kbps which effectively means 59.2kbps and you must be using a class A device to get the same speeds.I probably guess no matter how free the network is speeds cannot go above 59 kbps.Anyhow good to see Idea giving you such awesome offers.Over here in TN also Idea providing some awesome offers like 500mb/17rs/1month.But over here in TN coverage is very worse for Idea

      • Venkat March 1, 2014 6:58 pm

        Rama… Bro… Can you name some class a devices?? Is Lumia 520 comes under it?

        • Karandeep singh March 1, 2014 8:01 pm

          Is Samsung galaxy grand duos comes under it ?

          • Rama March 1, 2014 11:37 pm

            No samsung galaxy grand duos is not under class A since its also class B.Most modern devices dont come with class A support.

        • Rama March 1, 2014 11:33 pm

          Most modern android as well as windows phone devices are not class A and are rather class B which can provide a max of 240(approx) kbps or so that effectively means only a speed of 30 kbps while downloading.If you want a class A device you could consider the Nokia N8 or Mercury M790V data card,but most modern android,winodws phone and iphones dont comes with class A support.The nokia lumia 520 is not class A

      • prasad mayya March 1, 2014 8:07 pm

        59KB/s or 59kbps ??……
        i too got offer like 58Rs 1gb 30days , 40Rs=45talktime, for 27Rs 20 Rs talktime 30ps/min for 60days …. but sad part is internet speed is around 50kbps and voice clarity is worst ( only my home tower )

        • Yogesh March 1, 2014 10:04 pm

          Time: 12 – 2 A.M n really it was 59 KB=59*8=472kbps. Even I was surprised. But happy. N I don’t ve any lavish, expensive handset: it is Spice: Local company: I use uc browser. N N/W wise Idea is best in Maharashtra: rank 1: 1.8 cr users. Normally I m getting sppeed: 25-28KB=200-225kbps.

        • Rama March 1, 2014 11:40 pm

          To make things clear you would get a speed of 59kbps when you download a music file and 473.6 kbps while performing a speed test.

          • prasad mayya March 2, 2014 9:01 am

            59 kilobits per sec or 59 kilobytes per sec ???

            • Rama March 2, 2014 11:27 am

              59 kilo bytes per second

              • prasad mayya March 2, 2014 9:35 pm

                then 59KB/sec is coreect term otherwise people get confused ( because some time i saw people are saying that i am getting only 32kbps but bsnl said 256kbps ….. )

    • umesh March 2, 2014 4:01 pm

      Yogesh bhai can i use tata docomo 2g packs in Dongle ?

      • Yogesh Sarvade March 2, 2014 5:34 pm

        @Umesh: as I know Tata has different packs for mobile n dongle. 153 1GB for mobile, while 255 for same volume but for dongle use. So better don’t try mobile packs with dongle: my friend lost all data n main bal: he tried same.

      • Darshan March 2, 2014 9:49 pm

        if its a tata docomo dongle then no but if its a Universal modem then yes you can…

    • umesh March 2, 2014 4:05 pm

      was this a special offer only for u ? how to activate idea net pack via ussd (activate from mobile balance)

      • Yogesh Sarvade March 2, 2014 5:40 pm

        @Umesh: Idea in maharashtra: *122# ;*144# ;*121#. Check your offer. As u r ve new connection: sure they ll give u offers. N ussd activation: For idea net pack: dial 12125: select 3: ur special net offer n then select 1/2 .In few sec u ll receive confirmation message: I had followed same method 3 times.Hope it ll help u.

        • Darshan March 2, 2014 9:39 pm

          Idea 3G offer closed for me….First I got 1gb 3G @124rs for 3months then it was 152rs for 1month…now its 249rs for 1gb….

          • Yogesh Sarvade March 2, 2014 10:31 pm

            @Darshan: If we don’t keep gap of some days n continue do data pack then Idea not give offers. I didn’t recharge for 15days when they stop offers, n after 15 days they again offer me: now ve 1.5GB 2G@ rs78 . N speed also good.

    • umesh March 3, 2014 5:03 pm

      Yogesh r u facing 40 minute Auto disconnection in tata Docomo ? b’coz i am facing it in T24 and it doesn’t get connected after that in my android mobile. o planning to use docomo sim if there is no auto disconection and gets connected instantly wen required !

      • Yogesh Sarvade March 3, 2014 5:48 pm

        @Umesh: Tata Docomo GSM @ Aurangabad, Maharashtra: Actually it disconnect after 40min, flash bal sms n reconnects in 10sec. Use apn: n manual settings. Virgin mobile:

      • Yogesh Sarvade March 3, 2014 6:43 pm

        @umesh: tata gsm net: it actually disconnect in 40 min, flash bal net n reconnects in 10-15 sec., manual settings

  • Esmail March 1, 2014 2:16 pm

    I tend to avoid AVoId, I was previously using prepaid services but found it cumbersome to keep track of expiry dates of individual stv’s but couldn’t shift to postpaid since it was significantly costlier, but last year reliance launched a postpaid plan which was charging me approximately the same as I would pay with prepaid so I switched, and I must say I’m liking the convenience with detailed bill at no extra cost and auto bill pay facility with my bank. My plan is Rs.321 plus tax which gives 500mins free calling to local and std numbers, 500 SMS to local and std numbers and 1GB 3G data.

    • Darshan March 2, 2014 9:32 pm

      What is speed of reliance 3G?..

  • Deepak Sharma March 1, 2014 2:10 pm

    hey both airtel & idea plans are bakwass

    please do a servey on aircel post paid plansss.

  • SS March 1, 2014 2:06 pm

    Thats awesome analysis. Good going Srikapardhi!

    Now, Idea Cellular has made a mistake in keeping packs uniform across all types of circles which wasn’t justified if you see the amounts of revenues they get in different circles but its their decision and let it be…

    On thing to say, Delhi/ncr is a damn expensive circle for sure. Operators especially AVOID are charging 1.5 times the B And C circles. For example:- Airtel Delhi- STV 38- STD@40P/MIN and in Airtel UP E- STV 29 all STD @35p/min. Vodafone IN postpaid plans are utter rubbish in Delhi whereas they are awesome in UP E. Moreover if you visit a Vodafone Store (i visited Ansal Plaza one) they force you to take a postpaid plan. They even told me that i wouldn’t have to pay any security deposit.

  • Venkat March 1, 2014 12:37 pm

    Excellent work… Keep it up…