Etisalat DB, GSM mobile service operator and telecom venture of Indian realty major DB Group and UAE based telecom operator Etisalat which has geared up to roll-out of GSM Mobile services in India, sign up the bollywood Star Aamir Khan to endorse its brand for forthcoming mobile service in 15 telecom circles. Aamir Khan, who is very choosy about commercial endorsements, will shortly be seen featured in the Etisalat’s advertisements.
Etisalat DB has Unified Services Access License in 15 circles including Andhra Pradesh, Delhi, Gujarat, Haryana, Karnataka, Kerala, Maharashtra, Mumbai,Punjab, Rajasthan, Tamil Nadu (including Chennai), Uttar Pradesh (East), Uttar Pradesh (West), Madhya Pradesh and Bihar. Read more…
Etisalat DB Telecom has appointed McCann Worldgroup MRM Worldwide as its advertising and communications partner and Karishma Initiative (a part of Lintas group) as the media planning and buying agency. The appointment comes on close of heels of the company’s plans to rollout GSM services in the country.
MRM Worldwide (a division of McCann World group) will be responsible for the complete brand communication and creative aspects, while Karishma Initiative, would look into the planning, buying and executing media solutions for Etisalat DB Telecom.
Prasoon Joshi, Executive Chairman of McCann World group said, Read more…
Etisalat DB the GSM mobile service operator today announced a long term passive infrastructure sharing agreement with Reliance Communications, which will accelerate Etisalat DB Telecom’s forthcoming roll-out of GSM Mobile and other telecom services in India. Under the terms of the agreements, Etisalat DB and its subsidiary would outsource their Telecom infrastructure requirements for the 15 telecom circles, encompassing end-to-end tower and transmission infrastructure to Reliance Infratel Limited and Reliance Communications Limited, respectively.
Commenting on the strategic alliance, Mr. Mohammad Hassan Omran, Chairman Etisalat said, “This significant development is part of our overall commitment to provide consumers with quality service and reach at the time of launch. As a new entrant Read more…
The Board of Etisalat DB today announced the change of name of the erstwhile Swan Telecom a joint venture between Etisalat and DB Realty.
The company has officially been renamed as Etisalat DB Telecom India Pvt Ltd currently Etisalat has Unified Services Access License in 15 circles including Andhra Pradesh, Delhi, Gujarat, Haryana, Karnataka, Kerala, Maharashtra, Mumbai,Punjab, Rajasthan, Tamil Nadu (including Chennai), Uttar Pradesh (East), Uttar Pradesh (West), Madhya Pradesh and Bihar.
Unified service licenses will help Etisalat to Read more…
Swan Telecom (Etisalat-Swan) has bought out Allianz Infratech, marking the first acquisition among the new companies who were given telecom licenses last year. Etisalat-Swan has also got a ‘no-objection certificate’ from Department of Telecom (DoT) for the deal, which is estimated to be worth a few hundred crores. Allianz had applied for telecom licenses on a pan-India level, but was given permission to launch services in only two circles — Madhya Pradesh & Bihar. Swan Telecom, which has bagged licences to operate in 13 of the 22 telecom circle in India, is not present in these two circles.
Following the deal, Etisalat-Swan, which is expected to launch Read more…