Bharti Airtel has been ranked amongst the top five firms in Corporate Reputation in India and Second on the innovation parameter amongst all companies.The current ranking of companies is based on Nielsen Corporate Image Monitor, an annual survey conducted by the Nielsen Company.
The survey is based on key parameters of corporate reputation including customer service, product quality, financial performance, workplace environment, corporate ethics, vision & leadership, and social responsibility.
In 2010, the Wall Street Journal had ranked Bharti Airtel amongst India’s most innovative companies in the Asia 200 Survey.
Nielsen Corporate Image Monitor 2010 represents the views of 1,705 people, including policy makers, investors, corporate executives, influence groups, corporate elite and the general public, across the top seven metros.The study point out that innovation is an increasingly important element in shaping a company’s reputation.
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Vishwas April 8, 2011 at 9:50 am
the main problem is reservations and our Constitution. Today All ministers sitting in their posts don’t even know what does their posts mean. Eg A raja, He didn’t know telecom ans so it was utilized by private telecom operators. And also got 3G late. Now its Kapil Sibal’s Turn, the same thing here also. If this anti corruption fight clicks then see there will be a big turn in India and no surprise if call rates once again goes high. We should have ministers who are well qualified and informative in that field. Bharthi Airtel is a big looter in the world no doubt about it. The don’t deliver anything promptly to customers. airtel thinks that whatever they do will go on becoz they are the leaders.
selvam April 7, 2011 at 11:35 pm
@Tremerin Dsouza wel said..we hav to select the reliable company which will reliable to the customers and to the nation
selvam April 7, 2011 at 11:06 pm
@Vivek to evaluate the things what happened in BSNL …marvelus man hats of to u …come let us unite and eliminate the corrupts …unite behind ANNA
Vivek April 7, 2011 at 10:57 pm
Sunil Bharati Mittal knows how to make politicians happy. In 2006 BSNL was within shouting distance of the top spot in the mobile telephony business. But then all things turned the other way. BSNL’s business interests were sabotaged by moves that were widely reported to be the handiwork of private rivals. It had become a playground for currying political favours. BSNL has only itself and its promoter, the government, to blame for this loss of numbers and reputation.The story, which typifies the tragedy and comedy that is BSNL, goes back to April 2006, when the company decided to buy 63 million lines (each line is equivalent to one mobile connection). Of this, as per rules, 30% (18 million lines) was to be awarded to DoT’s manufacturing arm, ITI. A tender—the standard medium of purchasing equipment in PSUs—was floated for the remaining 45 million lines. BSNL opted for Ericsson (which quoted $107 per line) and Nokia ($176 per line, but which had to match the Ericsson bid), while disqualifying Motorola and China’s ZTE on ‘technical grounds’, a term that has taken on the same meaning in BSNL as ‘foreign hand’ in Indian politics in the 1970s. Motorola took BSNL to court, something that can be done liberally. In the name of transparency and accountability to taxpayers, anyone can challenge any decision by a PSU in court. BSNL didn’t have the lines to expand.Subsequently, Motorola withdrew the case. There was also a ministerial change in May 2007, with A Raja replacing Dayanidhi Maran. In July 2007, BSNL decided to go ahead with the original tender. But Raja said reduce the number of lines from 45 million to 23 million and renegotiate the price with Ericsson and Nokia, as $107 is too high, compared to what “other parties” were buying at. Ericsson agreed for $80-90. Nokia, however, withdrew, and its portion was awarded to ITI-Huawei. Net-net, BSNL got 22 million lines less and about two years later than it wanted.
In stark contrast, private players like Bharti need to simply make a phone call to its two service partners, Nokia and Ericsson, to whom it has outsourced this job, and the additional lines are made available. No tenders, no litigation, continuous rollout on demand. BSNL’s struggles with tenders have continued. In May 2008, BSNL floated a new, bigger tender of 93 million lines—perhaps, the single largest mobile lines contract in the world. This too is being tossed around, hurting BSNL. The tender was awarded to China’s Huawei (for South and West India) and to Ericsson (for North and East), with Nokia, ZTE, Alcatel and Nortel disqualified on ‘technical grounds’ (Motorola didn’t participate).The Home Ministry raised security concerns over a Chinese manufacturer installing equipment in areas with foreign borders, and so West was taking away from Huawei. As the matter bounced around in government circles, DoT, earlier this month, told BSNL to redo the tender on the grounds that there was only one supplier in each circle. Last heard, BSNL had rejected that demand and was going ahead with the award—almost 18 months after the tender was floated.The tender process for procurement can’t be done away with. But it can be tightened so that it can’t be questioned, says Seth, who has had top-level stints in all three areas of telecom, namely operations, policy and regulation. Recounts Seth: “A French consultant who worked with DoT told me that the difference between working systems in the West and in India was: ‘We plan for a year and execute in six months. You plan for a week and execute in five years’.”It has been true for BSNL. Says Rajan Mehta, former Vice-President of Nortel Networks in India: “By the time a BSNL tender is finalised and executed, the technology has evolved. And its next tender cannot be conceived and initiated unless it exhausts its existing capacity.” Who knows.. in future BSNL may become “Bharati Sanchar Nigam Ltd”
So how much money Mr. Clean Raja got from the private players??????
selvam April 7, 2011 at 4:17 pm
@Arup yes friend brand should not bind the intrest of customers and the customers convenience of affordability …if the person ready to pay for brand ok..
Arup April 7, 2011 at 10:19 am
Nothing is best.in my area with this std code-03244,you never make any outgoing calls from airtel with these std code.but you can make outgoing calls from other network smoothly with these STD code.
According to my opinion you have to use those operator which is best for you,not as per rank.
Tremerin Dsouza April 6, 2011 at 10:14 pm
@Vishwas
Yes friend well said.indian or foreign,Mnc or national makes no difference we want customer oriented and sincere business companies.It is the same if we are robbed by INDIAN MNC or foreign company after all we common people are the looser.
lakshmanan April 6, 2011 at 8:50 pm
some people without checking the ground reality would have prepared this report,sitting in their AC rooms.It does not measure the popularity of the company or its products,and by the way all their innovations are thrust upon their customers whether or not they need or not and their balance is fraudently deducted.The AC NIELSEN people are not aware of telecom talk otherwise they would not given a ranking to this company.
Vishwas April 6, 2011 at 7:49 pm
Not talking anything wrong of Airtel…. 150mn consist of active and inactive customers. And airtel wont disconnect connections easily even if a customer wont use his number for more than 3-6 months and i have not used for 2 years and its still working. One day you can see there will be 3-4 top billionaires in top 100 billionaires list in forbs rich list and more developing companies only after we get a clean anti-corrupt govt in India. And today Most are Indians (8) in Forbes top 100 billionaires. And there are no top 100 Indian brands in that list except TATA. which is in 50. And how is this possible? I hope you got my answer for MNC. And a operator was included in 2G scam for having 34MHz excess spectrum and his name disappeared in few days. I think you got the operator .. And recently Mr Sachin Pilot has given a data of Mis activation Of VAS to customers… It also had come in TT. Pls read that and you will know how an company becomes great with the help of govt. And you are talking like you push a person he falls and you are expecting him requesting to help him…. I ask why should they do that balance deductions, charging for customer care?
nandakumar d April 6, 2011 at 12:29 pm
@ vishwas – no…vishwas i dont work for airtel, i am a businessman…..and i had put my experience with airtel and i am just being proud of an indian company becoming a multinational…..150 mn customers if they dont have customer problems….there is something wrong…why i am so airtel-pro is because my brother had shifted from airtel to voda and he had bigger issues that he had to shift back to airtel….hence problems exist….we need to get it sorted out….i think as a company …these guys intend to solve our problems…..certain individuals at times must err….but i will vote for airtel
TREMERIN DSOUZA April 6, 2011 at 11:28 am
@steve
Dear STEVE, I agree that not all customers are cheated,but some are cheated and harassed regularlyhence many people have hatred towards AIRTEL
Vishwas April 6, 2011 at 9:48 am
I think you both work in airtel. Come see the responses of customer care in Karnataka. Except calling and network coverage the network is total waste.
Abhisal April 6, 2011 at 8:11 am
In Delhi Airtel rocks the network and calling quality is god as well as the calling rates of Airtel is very cheap.
ARJUN CHANDRASHEKAR April 6, 2011 at 3:23 am
@nandakumar d
@steve
Most of The peoples are facing Network problems from Airtel. Especially In Tamilnadu, Maharashtra, Kerala,Gujarat and Haryana AirTel Has Worst Coverage and Everytime Tamilians, Malayalis, Marathis, Gujaratis and Haryanis Will Lose Their Balance from Their People.
Raghu April 5, 2011 at 10:44 pm
@velu
i cannot say Uninor is the worst than Docomo. Uninor is much better i suppose compared to Docomo. but Uninor even with one signal u can talk without any disconnections where as with Docomo u have to face lot of disconnections
Minerva April 5, 2011 at 10:43 pm
Surely Airtel not having indoor coverage in Tamilnadu. They have tower everywhere, but no coverage
selvam April 5, 2011 at 9:38 pm
@Nilanjan no brother BSNL hav to change its activities to get our votes..we should be neutral if the company is rite in all aspects we hav to support if it is not we should be ready to throw them away..then only the companies will chg their wrong attitudes.. abt reliability no question abt BSNL about the services only bothers us ..ok it may be due to restrictions by TRAI,DOT,POLITICIANS,and the staff in BSNL..etc..but the customer should not be ignored
selvam April 5, 2011 at 9:32 pm
@Hemant for their effty customer base 1705 that is not even0.000001% …how it will be correct do they want to fool us..medias only making corporates to think them as giants and godfather of our nation.. abput their activities no media is worrying..any media which is strong enough to question even the strong politicians..but not revealing about the giants’ activities and reliablity, to the customers and to the nation..wat is going on ..now a days the rule is with this giants who can manuplate the things favourable to them in all areas..now the corporates are big threat to us ..common people..ere, is anybody having objection or any thing i felt is wrong clarify pl..i will accept.. if u r having valid points pl tell me ..
selvam April 5, 2011 at 9:16 pm
@TREMERIN DSOUZA well said brother
velu April 5, 2011 at 9:09 pm
@ARJUN CHANDRASHEKAR
Who says it has worst coverage in TN. It has better coverage than many operators eventhouh it operates on 1800Mhz. if it is worst than what the word can be used for Docomo and uninor. I am using more than 5 years and it is better than Bsnl and Aircel
Vicky April 5, 2011 at 8:59 pm
Ya i also feel comfortable in activating any value packs and gprs packs than any other operators
its easy to stop a service by sending sms and hassle free network than others
steve April 5, 2011 at 6:08 pm
well said dude iam a airtel customer for last seven years.never remember facing any problem.this guyes who comment rude have got no sence may be they do not know to handle problems…proud to be with airtel
nandakumar d April 5, 2011 at 5:16 pm
i think we indians do not value our own strength…this company has become so big….that it is an indian multinational…..and has got a recognition….as indians we should congratulate and feel proud about this……and on customer complaints i have also been an airtel customer for sometime now…..i do have problems but manage to sort out the issues……for that matter even with the banks which i deal with i have probs…which get sorted out. mobile is a high-involement product that we use it more times in a day than a soap or a biscuit or a cigarette or an airconditioner, we are prone to have problems. and this company if i am not wrong is dealing with more than 150 mn customers and customer issues are prone to happen and i think they are handling them well…..the comments by my fellow readers are rude and harsh… i think this indian company from how it started and where it is now ….deserves much better…..congrats bharti…..
ARJUN CHANDRASHEKAR April 5, 2011 at 4:38 pm
@Abhijit
AirTel Has Worst Coverage in Tamilnadu, Haryana, Gujarat and in Few Parts Of Karnataka
Karthik April 5, 2011 at 4:30 pm
Innovations in launching useless and costly VAS
Abhijit April 5, 2011 at 3:46 pm
Airtel is good in network wise but their policy of looting the users by deducting their balance is very bad. Never keep balance above rs.30.
Tremerin Dsouza April 5, 2011 at 3:37 pm
@Amit.G
yes Amit after reading your comment i searched the google and got the news but IDEA CELLULAR has refused the claims of selling its stake.
Nilanjan April 5, 2011 at 3:18 pm
BSNL
Pratap Madgulkar April 5, 2011 at 2:57 pm
Not agree at all ..
they so not so any kind of Innovation at all .
the only thing they have done some Innovation in reducing custmer’s balance without giving them service . activate service which are not required and ler custoer pay them …
alamgir April 5, 2011 at 2:53 pm
Till now we used to think only Indians can be bribed, but now even Intl. people who do the surveys ??? BIG chors must have given big bribe to get such statement. . . that too must be LOOTED frm the balance of the innocent customers.
Hemant April 5, 2011 at 2:36 pm
does views of 1,705 people !!!!!!! only allows to make such big statement ??? i dont think so.
Raghu April 5, 2011 at 2:29 pm
Airtel is worthy of their network only and balance all they are waste.
Kiran April 5, 2011 at 2:19 pm
Yes its 100% true..
Amit.G April 5, 2011 at 2:04 pm
@Tremerin Dsouza
Yes ur rite currently Axita holds 19% Stake in idea, dont know wat they will do. but news is not fake i read it in economic times also
Tremerin Dsouza April 5, 2011 at 1:33 pm
@Amit.G
but as per indian govt rule a foreign company can only have upto 74% ownership of a telecom company rest 26% with indian companies or shareholders.if idea sells its 51% the company will be more than 75% owned by foreign company which is not possible.
Amit.G April 5, 2011 at 1:19 pm
Breaking/Shocking News: It is told that Aditya birla is in talks with American companies to sell Idea cellular, But the company is dening this, who knows anything can happen. Even spice telecom had denied tat it is planning to sell to Idea cellular.
tejas April 5, 2011 at 1:17 pm
airtel is a market leader … i dont understand why its not acting like a genuine leader. it shud live up to everyones expectation and continue with its leadership forever. god knows what mr mittal is doing? this is the problem with us indians, once we reach the top we have a tendency to take things lightly.
ARJUN CHANDRASHEKAR April 5, 2011 at 1:05 pm
@Aloke
AirTel is Pakka Useless. Better Opt For Other Operator
Aloke April 5, 2011 at 12:48 pm
God! This is horrendous! They are just the most lousy service provider. No wonder if they achieved this the same way as 2G spectrum case happened!
Kaushik Roy April 5, 2011 at 12:46 pm
introduce call rates of 1.2 paise is also an innovation (between 1 paise and 2 paise)
fuktel April 5, 2011 at 12:38 pm
@TREMERIN DSOUZA
That’s right.
Also, this post is biased. You don’t need to be a genius to figure that out.
Aamit April 5, 2011 at 12:27 pm
Good one boss.
Sam April 5, 2011 at 12:13 pm
who ranked? if they really are innovative, they 1st should reduce their broadband prices :p they are nowhere near MTNL/BSNL in broadblan prices and also impose FUP everywhere…
TREMERIN DSOUZA April 5, 2011 at 12:09 pm
ALSO INNOVATES NEW METHODS TO DEDUCT BALANCE.